Breque is a consultancy agency advising businesses on the latest lifestyle, aesthetic and cultural trends and the effects these trends could have in their market(s). Breque also helps businesses with the implementation of those trends in the short, mid and long term future as part of their marketing, design or innovation processes.

TRENDS & Business Innovation

TRENDS & Design Strategy

TRENDS & Colour, Materials and Finishes Marketing


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TRENDS & Business Innovation
Based on the careful tracking, monitoring and analysis of changes within our society Breque can forecast the most influential trends within a specific business sector. Breque’s methodology includes the conjunction of economical, technological, environmental, political and societal drivers that prelude and underpin an upcoming trend. This knowledge can be used to review or set business directions or develop business innovation roadmaps.

TRENDS & Design Strategy
Based on the careful tracking, monitoring and analysis of changes in people’s lifestyle Breque forecasts the most influential trends within a specific business sector. Breque’s methodology is based on the analysis of behavioural, cultural, and market changes. Understanding people’s future lifestyle needs, wishes and patterns can be used within innovation design processes to generate consumer relevant product or service concepts.

TRENDS & Colour, Materials and Finishes Marketing

Based on the careful tracking, monitoring and analysis of changes within our visual culture Breque forecasts the most influential trends within a specific business sector. Breque’s methodology is based on the analysis of cutting edge signals within different cultural pillars such as architecture, fashion, automotive, art and product design. Besides global aesthetic trends this methodology can also highlight local cultural differences in tastes and styles. Breque also helps to translate this knowledge into colour, material and finishes directions to keep brands relevant, fresh and competitive.